Shay Mitchell Just Got Her Biggest Hair Makeover in Years

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How Gwyneth Paltrow Has Managed to Look The Same For 30 Years

The proof is in the photos. Not much has changed aesthetically with Gwyneth Paltrow since the…

I Tried “Slugging,” The Viral Vaseline Moisturizing Hack, And My Skin Is Literally Glowing

If you’re trying this one out, you’ll need to add one new step to your routine,…

The 7 Biggest Plastic Surgery Trends of 2022

“I do think that there are enough people with ill-fitting masks that have really pulled their…

Kick Off the Year Right with the January Allure Beauty Box

FLASH SALE! Sign up today and get over 40% off your first box with code BEAUTYBFF…

4 Luxe Spas to Add to Your Winter Wish List

LOCATION: The northern tip of the Spanish island of Ibiza, overlooking Xarraca Bay. The spa is…

The Reverse Cut Crease Trend Is Basically Irresistible to Makeup Influencers

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Where to Find the $3 Lip Balm Kate Beckinsale Swears by to Keep Her Lips Soft and Moisturized

Kate Beckinsale sure knows how to look good on and off the screen. Besides her stellar…

Hello Kitty Wants You to Have Glowing Skin in 2022

My love for Hello Kitty knows no bounds. In 2021, Kitty White was part of my…